Della Smith and Ruth Atherley

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Della Smith and Ruth Atherley

Della Smith, principal, QUAY Strategies Inc., has been described as being "strategic to the bone." She earned this reputation by delivering innovative, workable communications strategies for companies and organizations across Canada for more than 30 years.
In today’s communications landscape, Della believes in the importance of strategically incorporating online and mainstream media to establish a well-rounded communications approach.

The ever-evolving online realm fuels Della’s curiosity and inspires new and creative methods of merging both worlds to unravel everyday challenges.

ruth_atherley

Ruth Atherley, AHA Creative Strategies partner, has spent the past decade immersing herself in online communication. Ruth combines never-ending curiosity and interest in what is new and innovative online with her traditional communications expertise, developed over the past 18 years.

Ruth's ability to think creatively and act strategically is a powerful combination of skills that is a strong asset for online communication. She works with clients to create a roadmap that defines a well-developed strategy supported by innovative and effective tactics with measurable results.

Prior to her current career, Ruth was a well known and respected journalist and feature writer. She has written for many national publications including Maclean's, The Globe and Mail, Canadian Living, Flare and Chatelaine.